Comprehensive interactive showroom solution

• Multitouch table: Customisable in terms of size, design and computing power. Depending on the application, we can add object recognition, people detection and LED lighting.
• Screenwall:Sized to suit the room, viewing distance and group size. Content can be controlled from the table and projected onto the wall for group presentations.
• Customised software: product ranges, 3D models, maps, timelines and other features are combined to create a clear and easy-to-understand presentation application.
• Content Management System: Your team maintains the agreed content types within a structure tailored to the project. Design guidelines and pre-prepared layouts help to ensure a consistent presentation.
• Lighting and sound: Depending on the concept, carefully coordinated scenes and effects either accompany the presentation or help visitors find their way around the space.

One possible configuration consists of a 55-inch UHD multi-touch table and a screen wall approximately three metres wide with a resolution of 5,760 × 2,160 pixels. These specifications describe an example setup. We determine the specific configuration based on your room, your content and your intended use.

1. Efficiency through experience

Our experience gained from numerous interactive exhibitions streamlines the planning process and helps to avoid common pitfalls at an early stage. A dedicated project manager coordinates all parties involved and acts as your central point of contact throughout the entire implementation process.

2. Concept and technical planning

In a joint workshop, we define target groups, content, functions and business objectives. This results in a coordinated concept covering interior design, technical planning, a timetable and a budget.

3. Customised software

Our tried-and-tested software library forms the basis for your application. Proven features such as media maps, map views, timelines and 3D visualisations are combined as appropriate. We develop the user interface, interaction flows and necessary interfaces for your project in Unity 3D.

In this way, we draw on our experience from existing installations whilst also implementing the features required for your content. You can find examples on our multitouch software page.

4. Content management

The web-based CMS is tailored to your content and workflows. This allows you to easily update text, images and videos and manage them from any location.

5. User Interface and Media Design

We design an intuitive user interface and adapt existing media for interactive presentation. Where required, we develop additional visualisations, animations and content.

6. Interactive hardware

Multitouch tables, screen walls and lighting, audio and sensor technology are configured to suit the room and networked together. In doing so, we invest specifically where technology creates tangible added value and avoid unnecessary hardware costs.

How to run your showroom

Preparing for the visit

Your team keeps the planned content up to date via the CMS. We set out in the concept which topics, languages or presentation scenarios can be prepared. Content management and room control fulfil different roles in this process.

To lead the presentation

Depending on the setup, your team will start the presentation at the multi-touch table or via a tablet control panel. They will select topics, open details and display content on the screen wall. Pre-set scenes can trigger appropriate lighting and audio settings. The operation is tailored to the schedule of your client appointments.

Enabling guests to go their own way

To encourage free exploration, we provide clear entry points and immediate feedback. Visitors can choose and explore topics in greater depth at their own pace. Sensors can activate the application when a visitor approaches; a guided group presentation can be operated in a different way.

Keep the app up to date

Your team can make changes to the approved content fields themselves. We will work with you to plan new interactions, additional data sources or further stages as extensions. Training and the agreed scope of service will support operations following handover.

In the Telekom Experience Showroom, Garamantis combines a table, screen wall, lighting, audio and central control system. Content can be updated and presentations prepared via the CMS. At the Daikin Chemical Europe Innovation Centre, the permanent showroom and a mobile exhibition stand utilise content from a shared CMS.

Budget, timetable and scope of work

For a setup comprising a multi-touch table, a screen wall, bespoke software, a CMS, and lighting and audio equipment, you should generally allow four to six months and around 150,000 euros for the interactive components. This serves as a guide for this type of setup. The size of the room, media production, interfaces and the required functions will all influence the actual cost.

In the quotation, we set out which services are included: from concept development and technical planning, through to software, media and hardware, right through to installation, testing and training. We define the scope of structural work, additional equipment, content provided by you and ongoing operational services on a project-by-project basis. We take into account any work carried out in-house by your company when drawing up the plan.

For more extensive interactive spaces featuring additional stations, projections or VR applications, you will find further options and case studies on our Corporate Showrooms page.